We are not the first to realize about the problems plastic causes. In fact, we are glad to embrace many other initiatives which promote similar values.

The first initiative we want to present you in this blog is probably one of the most widely-known:. It is Sandra Kreutwaschl’s, a physiotherapist who lives with her family at Grazy, an austrian city. (www.keinheimfuerplastik.at)

A family trip to Croatia, summer 2009, meant a turning point in Sara’s life. Her three young children asked constantly all types of questions on the origin of all that plastic trash floating on the sea and gathering on the shore, so she begun searching for information back home. And she found “Plastic Planet”, a documentary written and directed by Werner Boote, which shows plastic threat.

After watching it, she convinced her family to take out to the garden all the plastic stuff they had at home: toys, tupperwares, garden furniture, even clothes; this objects were so common in their lives that had become invisible. She challenged them all to live without plastic for a month, and the experience is recorded as a logbook in a blog.

Soon they realized that their project should last longer, because it was not a matter of just throwing everything away and buying alternatives at the supermarket, but a progressive change lied in. Sandra assumes: “it’s hard when you start, like living without TV, I suppose, but once you get used to those new habits, your live quality visibly improves”.

Following the experience, Sandra published “Plastikfreie Zone” (“plastic free zone”, in german). She claims that it does not involve losing your life quality, but being aware when you buy. Less items but higher quality. The basis for the plastic industry is exactly the opposite: being able to buy a lot at the expense of quality.

Sandra assures that her family and herself are flexible people, they don’t think they are activists against plastic but against using it up. “It’s important not to ban things completely, as well as not to turn radical, because it’s not easy to motivate others if you become an extremist”, she ensures.